The highly anticipated Big Brother Naija Season 10 officially kicked off with a dramatic live premiere on Saturday night, unveiling the first four housemates who will compete for the coveted grand prize and nationwide fame.
The first to enter the iconic Big Brother house was Jayden, a 27-year-old content creator from Lagos, who describes himself as “chaotic, charming, and brutally honest.” Following him was Ama, a 24-year-old medical student from Enugu, whose calm demeanor and fierce intelligence are already sparking interest among fans.
Next in line was Blaqfire, a 29-year-old spoken-word artist from Port Harcourt, known for his deep voice, afrocentric fashion, and poetic charisma. Rounding off the first batch was Niniella, a 25-year-old entrepreneur from Ibadan, whose bold fashion and confident energy set social media abuzz immediately after her introduction.
Host Ebuka Obi-Uchendu, returning for another season, hinted that this year’s edition would feature more twists, unpredictable tasks, and interactive viewer challenges. The theme for Season 10 is “The Next Level”, signaling a step-up in entertainment, drama, and audience participation.
With fans already forming alliances and favorites, #BBNaija10 has shot to the top of social media trends, and the season promises even more surprises as additional housemates are expected to be revealed in the coming days.